Real estate agents typically work with buyers who need a mortgage loan to finance the purchase of the home. Just like real estate agents need loan officers for the financing, loan officers also need real estate agents to find buyers who need loans. Both professions
In some cases, the hardest part of the sales process is to get the customer sitting in your office to convert from a potential customer to an actual customer. However, there are some easy steps that you can take to convince a prospective client that
If you want to become a top producer in the lending business, you are likely wondering what steps you should take to reach your goal. As a mortgage broker or loan officer, you review a client's credit history and decide if you will grant a
Testimonials are one of the most crucial measures of a mortgage business' ability to grow and attract new customers. In today's day and age, clients are almost guaranteed to go online and research a business's reputation before settling on one broker. Reviews and testimonials are
When evaluating a home loan, a borrower typically tends to focus on the interest rate, monthly payment, and the amount needed to close. Therefore, loan officers tend to focus on these items when selling their loan products to consumers. However, you may be able to
The majority of Americans living today were born during the last two decades of the 20th century. Throughout their lives, they have become accustomed to economic conditions that have made it difficult to save money, leave home and otherwise assert their independence. Let's look at
It's easy to be a successful loan officer when everyone in town is looking to purchase a home. However, those who are able to develop meaningful relationships with borrowers are the ones who typically succeed when the housing market is slow.Are You Able to Connect
As a loan officer, you’re no stranger to the challenges that come with telecommuting. If you’re struggling with this transition, you’re not alone. To streamline this process, industry leaders have provided expert advice on how remote loan officers can overcome these difficulties.Abide By A Schedule With
If you are a loan officer and want to get the most from your borrowers, help them understand the lending process and what it means to them. Go over different credit factors and how they affect your clients over the long run. Make sure you
Without a steady stream of new, prospective, and loyal clients, loan officers would fail to get by. It’s for this reason why it’s imperative for loan officers to attract and retain customers. While this is certainly easier said than done, below are some ways that